The answer to this question will greatly depend on the client’s target audience and industry, as well as their goals. For example, they might want to increase their site’s visibility in search engines, boost sales, encourage engagement, or amplify newsletter signups.
One goal of the web design questionnaire is to help you get to the heart of your client’s pain points, so you can design an effective solution for them using key web design principles. Some answers to this question can include:
- Call To Action (CTA) buttons
- Live chat
- Social media integration
- Responsiveness or cross-browser compatibility
Note: Elementor provides you with the tools to tackle each of these requirements in the simplest of ways.
Sometimes, the answers to this question may be obvious. For example, if your client owns an ecommerce store, they might need product pages with clear descriptions, a smooth checkout process, payment integrations, banners highlighting deals and discounts, and so on.
Depending on your client’s business, the answer might be as simple as a contact form that includes a place for users to fill in phone numbers and other details. These can give their target audience the impression that they’re readily available.
Keep in mind that this question can be rephrased to ask what the client considers to be the most important element on their website. Your goal is to get to the heart of what they most want to see on their site, as well as what their audience needs.