image file types

15 Best Image File Types (Pros vs Cons of Each Format)

Choosing the right image file types might seem like a trivial decision.

But human beings are visual creatures, and images are an integral part of the online experience.

Most pages and articles use screenshots and images to enrich the text content. In fact, only around 8% of websites don’t include any visual content.

Unfortunately, many website owners still don’t understand which image file types to choose for different use cases. The result? They end up slowing down their site loading speed because their images aren’t the best format available, nor are optimized.

In this article, we’ll cover all the most important image file extensions and when you should use them to provide the best possible user experience to your visitors.

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