Grubhub is a Chicago-based, American food ordering and delivery platform that connects diners/customers with local restaurants. Founded in 2004 in Chicago, Illinois, the company had 19.9 million active users as of 2019, with 115,000 associated restaurants across 3,200 cities and all 50 U.S states. In June 2020, European food delivery service “Just Eat Takeaway” announced an agreement to buy Grubhub for $7.3 billion in stock.
Grubhub’s blog provides various restaurant and culinary-related resources, such as the year’s most popular dishes, “restaurant stories”, quizzes, FAQs, ordering guides, and so on. All in all, the blog serves as a fun, informal resource that increases the community-feeling among diners and their favorite restaurants, beyond the physical network that allows them to order food online.
One unique feature of the Grubhub blog is that in its main menu, there is a COVID-19 page. Logically, this page was created relatively recently, as a new addition to Grubhub blog. Naturally, the COVID-19 page fits right into the rest of the site, which shows how simple it is to add an additional page to an Elementor site. The page itself features advanced yet subtle design details, such as a full-width video background, modern, upbeat iconography, and a multi-colored color scheme. Another noteworthy detail is the blog’s use of a custom font by the name of GS (both light and bold). Adding a custom font to your website can be a great way to make your unique style known, even in the most understated way.
Design & Development: Grubhub
Plugins: Google Analytics, Tealium, Google Tag Manager, reCaptcha, Yoast SEO, Twemoji, Font Awesome, Babel, Swiper Slider